{"store":{"baseInfo":{"podcastTitle":"More than a Few Words","slug":"roundpeg","podcastDescription":"A marketing conversation for business owners. In these brief conversations with marketing pros from around the world we discuss digital and traditional marketing, web design, technology and life as an entrepreneur. - Marketing Podcast.","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/191227/2025_MTFW_Cover_winter_version6gsov.jpg","podcastShareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/191227/2025_MTFW_Cover_winter_version6gsov_1200x628.jpg?s=64356235bf1f418e653797781f4ab9c2&e=jpg","podcastUrl":"https://roundpeg.podbean.com","podcastCanSearched":true,"feedUrl":"https://feed.podbean.com/roundpeg/feed.xml","theme":"playlist2","podcastDeepLink":"https://www.podbean.com/pu/pbblog-yxaub-2eafb","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":15,"gmtAdjustment":"GMT-05:00","useDaylightTime":1,"value":-5,"text":"(GMT-05:00) Eastern Time (US & Canada)","daylightStartTime":"Second Sunday Of March +2 Hours","daylightEndTime":"First Sunday Of November +2 Hours","timezone":"America/New_York"},"podcastDownloads":null,"totalEpisodes":1106,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"Lorraine Ball","engagementStatsBaseUrl":null,"shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-yxaub-2eafb-playlist","language":"en","sensitivitySessionExpireTime":10800,"podcastApps":[{"name":"Apple Podcasts","link":"https://podcasts.apple.com/us/podcast/more-than-a-few-words/id438174063","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/apple-podcast.png","title":null},{"name":"Podbean App","link":"https://r4j68.app.goo.gl/?link=https%3A%2F%2Froundpeg.podbean.com%3Faction%3DopenPodcast%26podcastId%3Dpbblog191227%26podcastIdTag%3Dyxaub&dfl=https%3A%2F%2Froundpeg.podbean.com&utm_campaign=pb_web&utm_source=podbean_web&utm_medium=dlink&imv=670&amv=530&isi=973361050&ibi=com.podbean.app.podcast&ipbi=com.podbean.app.podcast&apn=com.podbean.app.podcast","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null},{"name":"Spotify","link":"https://open.spotify.com/show/6RorrUrh7pRSF8sM6bANUG","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/spotify.png","title":null},{"name":"Amazon Music","link":"https://music.amazon.com/podcasts/1fd687e0-039e-4be3-916c-26015357c030","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/AmazonMusic.png","title":null},{"name":"TuneIn + Alexa","link":"https://tunein.com/podcasts/Business--Economics-Podcasts/More-than-a-Few-Words---a-Marketing-Conversation-p1091036/","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/tunein.png","title":null},{"name":"iHeartRadio","link":"https://iheart.com/podcast/83351222/","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/iHeartRadio.png","title":null},{"name":"PlayerFM","link":"https://player.fm/series/more-than-a-few-words-a-marketing-conversation","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/PlayerFM.png","title":null},{"name":"Listen Notes","link":"https://www.listennotes.com/podcasts/more-than-a-few-words-lorraine-ball-digital-T3BOCfEKhAj/","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/ListenNotes.png","title":null},{"name":"Podchaser","link":"https://www.podchaser.com/podcasts/more-than-a-few-words-196000","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/Podchaser.webp","title":null},{"name":"BoomPlay","link":"https://www.boomplaymusic.com/podcasts/72086","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/BoomPlay.png","title":null}],"components":{"base":[{"id":"MainStyle","val":"light"},{"id":"Font","val":"Open Sans"},{"id":"SecondaryFont","val":"Open Sans"},{"id":"PlayerColor","val":"#9417FF"},{"id":"PlayerStyle","val":"player2"},{"id":"PlayerWave","val":"show"},{"id":"Favicon","val":"https://mcdn.podbean.com/mf/web/e3tcme/MTFW_2020_favicon_blue.ico"},{"id":"CookiesNotice","val":"hide"},{"id":"CookiesNoticeContent","val":"

Cookies Notice

This website uses cookies to improve your experience while you navigate through the website. By using our website you agree to our use of cookies.

"}],"home-header":[{"id":"HomeHeaderTextColor","val":"#ffffff"},{"id":"BackgroundImage","val":"https://mcdn.podbean.com/mf/web/u29gik8y6ys3j5hf/podcast_web_page_cover_-_smaller_4c75c5a4b-684d-191b-a29e-a8c0cee16eb2.png"},{"id":"BackgroundImageForMobile","val":"https://mcdn.podbean.com/mf/web/vxespji6npzpnmwq/podbean_mobil_450_x_600_px_2f1eb3a57-1e65-bbae-cb1e-81d125c5c4a4.png"}],"page-header":[{"id":"PageHeaderTextColor","val":"#ffffff"},{"id":"SecondaryPageBackgroundImage","val":"https://mcdn.podbean.com/mf/web/fpem3f/Artboard_1f52b0f3e-e91c-d3e1-ce4d-ff2daf5e0c07.png"},{"id":"SecondaryPageBackgroundImageForMobile","val":null}],"episode-list":[{"id":"EpisodeListType","val":"simple-list"},{"id":"EpisodesPerPage","val":10},{"id":"EpisodeStats","val":"hide"}],"navigation":[{"id":"NavigationFontColor","val":"#ffffff"},{"id":"NavigationBackgroundColor","val":"#000000"},{"id":"NavigationSearch","val":"show"},{"id":"NavigationLinks","val":[{"id":"Home","type":"Link","value":"/","text":"Home","subitems":[]},{"id":"Subscribe","type":"Link","value":"https://www.podbean.com/site/podcatcher/index/blog/yOlbqCg1uYv","text":"Subscribe","subitems":[]},{"id":"fe550c1d-aa9c-59b3-5b40-da5bb7e5f6d5","type":"Link","value":"https://digitaltoolbox.club","text":"The Toolbox","subitems":[]},{"id":"605e2c1f-dbf1-68f6-501f-9e60f49387b5","type":"Link","value":"https://morethanafewwords.com/office-hours/","text":"Office Hours","subitems":[]},{"id":"f7b10d03-8845-9932-d826-6309c8f60f64","type":"Link","value":"https://www.amazon.com/stores/Lorraine-Ball/author/B0C1J55B3H?ref=ap_rdr&store_ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true","text":"Books by Lorraine ","subitems":[]}]}],"footer":[{"id":"FooterType","val":"Footer1"},{"id":"FooterFontColor","val":"#ffffff"},{"id":"FooterBackgroundColor","val":"#000000"},{"id":"FooterCopyright","val":"Copyright © 2024 More than a Few Words All rights reserved."},{"id":"SocialMediaLinks","val":{"facebook_username":"","twitter_username":"","instagram_username":"","youtube_username":"","linkedin_username":""}}],"customize-container1":[],"customize-container2":[{"id":"ComponentText-1","val":{"ComponentFontColor":"#000000","ComponentBackgroundColor":"#f2f2f2","ComponentContent":"

About the Show

It started as a conversation with friends. When someone would drop by the office, Lorraine would pull out her iPhone and record a bit of banter. From those first, informal interactions with local marketing professionals, authors, and entrepreneurs, More than a Few Words, a marketing podcast was born.

Over the last decade, we’ve experimented with lots of formats including 30-minute live episodes, complete with a call-in number and a real-time Twitter feed. There were half-baked marketing ideas, conversations with marketing celebrities, lots of laughs, and good information along the way.

Today, the ten-minute conversations are heard by business owners around the world looking for practical tips and a little bit of marketing inspiration.

"}}]},"allLinks":[],"mainStylesDefaultSettings":null,"defaultCustomizeComponents":null,"scripts":["https://www.googletagmanager.com/gtag/js?id=G-DH1FN2VS0M","\n window.dataLayer = window.dataLayer || [];\n function gtag(){dataLayer.push(arguments);}\n gtag('js', new Date());\n\n gtag('config', 'G-DH1FN2VS0M',{'allow_enhanced_conversions':true});\n"],"metas":null,"appConfig":{"package":"com.podbean.app.podcast","app_store_id":973361050,"app_name":"Podbean","scheme":"podbean"},"customizeCss":null,"canEditCss":null,"enableJsCodeInCustomizeContent":false,"enabledIframeCodeInCustomizeContent":true,"sectionMaxCount":10,"enableEditorLink":true,"enableEditCookiesNotice":true,"siteRedirectToFeed":false,"podcatcherRssUrl":null,"showFeed":true,"showTopBar":true,"enableWebSiteLike":null,"organizationName":null,"organizationPageLink":null},"backToListUrl":"/","tinymceLoaded":false,"listEpisodes":[],"userLikedEpisodes":[],"topBarIframeLoaded":false,"listTotalCount":0,"listTotalPage":0,"listPage":0,"listType":"all","listValue":"","listName":"","pageLoading":false,"apiBaseUrl":"https://roundpeg.podbean.com","apiCommonParams":{"t":"6780fcf0","clientSignature":"e7a212f7e3213d41ab4af4e0156a4a6b","u":null,"customizing":null},"apiCommonHeaders":{},"comments":[],"commentsTotalCount":0,"commentsTotalPage":0,"commentsPage":1,"commentEpisodeId":"pb5041237-itewf","episode":{"id":"pb5041237","idTag":"itewf","title":"#183 Who is Your Business Plan For?","logo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog191227/MTFW_iTunes_Logo-large2_300x300.jpg","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/ep-logo/pbblog191227/MTFW_iTunes_Logo-large2_1200x628.jpg?s=dd755c629745f4da4822e4ba1339ba66&e=jpg","largeLogo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog191227/MTFW_iTunes_Logo-large2.jpg","previewContent":null,"content":"

While every business plan covers the same basic topics the emphasis is different based on who will be reading your plan. What a banker wants is dramatically different from what an investor needs to know.

\r\n

Want to learn more? Download our free business plan outline.

","publishTimestamp":1392049460,"duration":746,"mediaUrl":"https://mcdn.podbean.com/mf/web/x22x44/BusinessPlanAudience.mp3","mediaType":"audio/mpeg","shareLink":"https://admin5.podbean.com/embed.html?id=pb-itewf-4cec55","likedCount":null,"deepLink":"https://www.podbean.com/ew/pb-itewf-4cec55","transcriptUrl":null,"permalink":"/e/who-is-your-business-plan-for/","downloadLink":"https://www.podbean.com/site/EpisodeDownload/PB4CEC55ITEWF","fallbackResource":null,"fallbackResourceMimetype":null,"downloadCount":0,"status":"publish","hasMoreContent":false,"chaptersUrl":null},"episodeShareLink":null,"deepLink":"https://www.podbean.com/ew/pb-itewf-4cec55","playlist":{"episodes":[],"current":0,"start":0,"stop":0,"playing":true,"playerLoading":true,"playbackRate":1,"playbackRateIndex":1},"toasts":[],"confirm":null,"customizeEditorFormZIndex":999,"lastRequestTime":null,"validateChangesOnBeforeunload":true,"windowWidth":1000,"VITE_FS1_CDN_URL_PREFIX":"https://pbcdn1.podbean.com/fs1","reloadStats":false},"episode":{"id":"pb5041237","idTag":"itewf","title":"#183 Who is Your Business Plan For?","logo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog191227/MTFW_iTunes_Logo-large2_300x300.jpg","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/ep-logo/pbblog191227/MTFW_iTunes_Logo-large2_1200x628.jpg?s=dd755c629745f4da4822e4ba1339ba66&e=jpg","largeLogo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog191227/MTFW_iTunes_Logo-large2.jpg","previewContent":null,"content":"

\r\n

Want to learn more? Download our free business plan outline.

#183 Who is Your Business Plan For?

Comments (0)