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About the Show

It started as a conversation with friends. When someone would drop by the office, Lorraine would pull out her iPhone and record a bit of banter. From those first, informal interactions with local marketing professionals, authors, and entrepreneurs, More than a Few Words, a marketing podcast was born.

Over the last decade, we’ve experimented with lots of formats including 30-minute live episodes, complete with a call-in number and a real-time Twitter feed. There were half-baked marketing ideas, conversations with marketing celebrities, lots of laughs, and good information along the way.

Today, the ten-minute conversations are heard by business owners around the world looking for practical tips and a little bit of marketing inspiration.

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Some of your marketing effort should be focused on people who are right on the verge of a purchase, and have made their intentions known. Do you have systems in place to make sure they jump towards the big “Purchase Now” button.

","publishTimestamp":1415622360,"duration":768,"mediaUrl":"https://mcdn.podbean.com/mf/web/z6g3vf/OntheFence.mp3","mediaType":"audio/mpeg","shareLink":"https://admin5.podbean.com/embed.html?id=pb-dp2uz-514ede","likedCount":null,"deepLink":"https://www.podbean.com/ew/pb-dp2uz-514ede","transcriptUrl":null,"permalink":"/e/how-do-you-push-prospects-off-the-fence/","downloadLink":"https://www.podbean.com/site/EpisodeDownload/PB514EDEDP2UZ","fallbackResource":null,"fallbackResourceMimetype":null,"downloadCount":0,"status":"publish","hasMoreContent":false,"chaptersUrl":null},"episodeShareLink":null,"deepLink":"https://www.podbean.com/ew/pb-dp2uz-514ede","playlist":{"episodes":[],"current":0,"start":0,"stop":0,"playing":true,"playerLoading":true,"playbackRate":1,"playbackRateIndex":1},"toasts":[],"confirm":null,"customizeEditorFormZIndex":999,"lastRequestTime":null,"validateChangesOnBeforeunload":true,"windowWidth":1000,"VITE_FS1_CDN_URL_PREFIX":"https://pbcdn1.podbean.com/fs1","reloadStats":false},"episode":{"id":"pb5328606","idTag":"dp2uz","title":"#224 How do you push prospects off the fence","logo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog191227/MTFW_iTunes_Logo_ForPODBEAN_300x300.jpg","shareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/ep-logo/pbblog191227/MTFW_iTunes_Logo_ForPODBEAN_1200x628.jpg?s=6d58f6603df15aa83898e794e66434aa&e=jpg","largeLogo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog191227/MTFW_iTunes_Logo_ForPODBEAN.jpg","previewContent":null,"content":"

#224 How do you push prospects off the fence

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