Tuesday Sep 17, 2013
#161 Content Marketing Can Help Close Sales
What is content marketing? It is information you share with prospects which help them reach a buying decision without overtly selling. Content can be video, audio, pictures, eBooks, blog posts, email or social media update.
Using any of these formats you mission is to maintain an informative tone, while still leading the most qualified prospects to the decision they need to work with you.
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