More than a Few Words

A Marketing Conversation for Business Owners

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When Applebee’s announced they would close 135 locations in 2017 I wondered what had happened to the once-popular chain. As I looked at their recent history it became very clear, that their desire...
September 18, 2017
One of the most important things to do at the beginning of a web design project is to get key decision makers in a room and brainstorm to create a wish list.   That was the topic of our conversation ...
September 17, 2017
Where is the line when it comes to free speech? What can you say and where can you say it?  The advent of social media has made this question even more challenging to answer.  As social media compan...
September 11, 2017
Websites and marketing tools are smarter than ever.  Today you can track prospective customers from your email to your website and back again.   When you know where these prospective customers are g...
September 4, 2017
When it comes to marketing, you only have so much credibility when you are talking about yourself. Sometimes you have to step back and let other people, your customers or referral partners do the talk...
August 31, 2017
SEO is a complicated topic.  But Nicole McCullum of Captivate Designs breaks it down to a few simple ideas every business owner can start using right away.  If you are lucky enough to be in NYC you ...
August 27, 2017
You work hard to research and write blog posts to drive prospective customers to your business. But what if no one reads your blog.  In this post from our archive Lorraine and Jarred talk about the t...
August 20, 2017
What do you think if polls? Love them? Hate them? Really don't care?   See what I did there? I asked you a question and gave you choices to make it easier for you to answer.  That is the key to a go...
August 14, 2017
People are significantly more likely to believe what other people, even strangers say about a business before they believe what is published on the company website.  People have always relied on the ...
August 7, 2017
Do you love Twitter?  Dana Nelson does.  In this episode, she shares success stories and tips for anyone hoping to make connections using Twitter.  More than a Few Words is a production of Roundpe...
August 3, 2017

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