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We've added a new program to our line up. In addition to the weekly conversation with marketing professionals from around the world, we're launching Just a Few Words.   This is a...

My First Dollar

I love talking with business owners.  I am always surprised at where their ideas came from and what they learned along the way. Well, I discovered I am not alone in that curiosity...

Influencer Marketing

Many people think that influencer marketing is about paying someone to endorse your product.  While that can work, Shane Barker says there is much more to a successful influencer...

Often, potential customers don't know you have what they want, or even that they want what you have.  That's ok, you can peak their curiosity with an advertisement on Facebook. ...

Inbound Marketing

Customers can smell advertising a mile away.  That's why inbound marketing, which drives potential clients to your website looking for information can be so powerful.   Instead ...

47 million Americans have smart speakers in their homes.  So whether they say Hey Alexa, or Hey Google, or even hello Apple these consumers are turning to these devices every day ...

There is more to email marketing than just sending out a simple newsletter. With segmentation and click funnel tools, they can be an integral part of your email marketing. This wee...

Customer Care

After the sale, the real work begins.  Unfortunately, many organizations do not have a specific process for a smooth handoff between the sales and execution teams.  Amy Woodall e...

Thinking about selling your business? It doesn't happen overnight.  As Ryan Parshall of Peterson Acquisitions explains there is a lot of work to do before you are ready to sell. ...

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