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These days, everyone is talking about social media, and almost everyone is an expert.   Well today on More Than a Few Words we will talk with someone I really think is an expert.   Our guest is Erik Deckers  one of the authors of No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing (Pearson, 2011). We talked about social media users who are serious about using this tool as part of their business marketing strategy.

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To every parent, their baby is a beautiful and special angel. Many businesses feel the same way about their logos, websites and other graphic designs. How do you tactfully tell a client their design is ugly, and help guide them to a better aesthetic? Join Roundpeg designers Jenna Giles and Peter Wolfgram as they discuss the challenges and rewards of working with graphic design clients.

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As some of you may know, we’ve been having a bit of an identity crisis here at Roundpeg. For years, Lorraine used the @roundpeg Twitter account as both her personal account as well as the company account. But as the company grew and evolved, that situation became more and more difficult for Lorraine and the rest of the Roundpeg team. A few months ago, Lorraine finally made a clean break and divided her persona into two distinct parts: @roundpegand @lorraineball.

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Starting a business is filled with challenges. Even once you have your business up and running, the challenges don’t stop. For example, finding a way to get out of your business when you are ready to retire. There are several choices: selling the business, transferring it to employee or children, or simply shutting it down.

Listen as we talk with business transition expert Chris McEvoy about things you can do now to smooth they way for your exit down the road.

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Startup Weekend is a global movement which brings together aspiring entrepreneurs to share ideas, form teams and most importantly, launch startups. Imagine taking an idea and turning it into a viable company within 54 hours. It can happen! Tune in to this weeks program as we talk with local organizers Jim Bartek and Denver Hutt.

And if you are ready to sign up, join us this weekend at http://www.startup.weekend.org

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At Roundpeg we spend a lot of time with clients focused on using social media to “tell their story” Long before social media, there was PR. And even today, in a very wired world, there is still a role for traditional PR. In today's episode, we talk about the role of traditional public relations in your marketing mix with Jennifer Reginer, an Indianapolis Public Relations professional. As an BohlsenPR account executive, Jennifer works clients such as Rich Mullins Film, Masala Bhangra, Indy Food Swap, Green Lab and with indie authors through client Author Solutions

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In his presentation at Techpoint's Innovation Summit,  Michael Stelzner talked about the different types of content you needed to create for your blog.  After the program, I caught up with him for a brief interivew.

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Searching for a new employee can be tricky. It’s time consuming and expensive, so it’s important to create the right job descriptions. Recruiting is a necessary evil so listen up as we chat with experts Jennifer Lewellen, Business Development and Human Resources Consultant at Safari Solutions.

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